This policy is intended to inform you how we at Effectful Technologies Inc., a Delaware corporation, (hereinafter “Effectful” or “we/us/our”) collect and use information provided by visitors to our website (located at www.effectful.co, hereinafter, our “Website”)

If you have additional questions or require more information about our Policy, do not hesitate to contact us at contact@effectful.co.

This Privacy Policy is valid for visitors to our website with regards to the information that they shared and/or collect in Effectful. This policy is not applicable to any information collected offline or via channels other than this Website.

We use cookies to store information including visitors' preferences, and the pages on the website that the visitor accessed or visited. This information includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks.

These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users' movement on the website, and gathering demographic information.

The information is used to optimize the users' experience by customizing our web page content based on visitors' browser type and/or other information.

We may collect, use, store and transfer different kinds of personal data through third-party service providers about you which we have grouped together as follows:

• Identity Data includes first name, last name, email address and phone number through third-party service providers (such as Mailer Lite) with the purpose of sending marketing and other communications material.
• Cookies Data, like many websites, we use “cookies” to enhance your experience and gather information about visitors and visits to our websites. These include technical data such as internet protocol (IP) address, browser type and version, time zone setting and location, browser types and versions, operating system and platform and other technology on the devices you use to access this Website.
• Analytics includes third-party analytics services (such as Google Analytics and Microsoft Clarity) to evaluate your use of the Website, compile reports on activity, collect demographic data, analyse performance metrics, and collect and evaluate other information relating to our Website. These third parties use cookies and other technologies to help analyse and provide us the data. By accessing and using the Website, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this Policy.

We use third-party Service Providers to monitor and analyze the use of our Website.

• Google Analytics, a web analytics service offered by Google that tracks and reports website traffic. For more information on the privacy practices of Google, please visit the Google Privacy & Terms.
• Microsoft Clarity, a web traffic analysis tool. For more inforamtion, please review the Microsoft Clarity Privacy Policy.

• Mailer Lite, an email marketing platform. For more information, please review the Mailer Lite Privacy Policy.

By using our Website, you hereby consent to our Privacy Policy and agree to the Terms & Conditions.